Wednesday, July 4, 2012

Financial Benefits and Disadvantages

In this post I would like to discuss the financial benefits and disadvantages of companies that claim they have an anti-animal testing policy. You don't see many companies in Japan that actively promote they have this policy, but in the UK and in the EU it is a big trend and they proudly display an anti-animal testing logo on their products.


Here is an example which I found out.
When The Body Shop started campaigning that they do not put animals through cruel experiments in developing their product, this brought an enormous profit to their company. Meanwhile, Boots (a big rival drugstore company in the UK) lost many customers because they weren't a company that said their products were not put through tests. Boots had to change quickly. A knock on effect was that all suppliers to Boots had to change too. It suddenly became very unfashionable and unacceptable not to display an anti-animal testing logo.


This shows that, at least in the UK, promoting that your company has an anti-animal testing policy will bring financial benefit.


Although this sounds as if there is no down side to it, what happens if a customer has an allergy reaction to the product and he/she sues you for not having their products tested with animals? This could be a HUGE disadvantage for the company.




Putting this in mind, do you think it is good that a company has an anti-animal testing policy or not?

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